1. Understand the Purpose
Before choosing your outfit, consider the purpose of your headshot. Are you aiming for a corporate look that conveys professionalism and authority, or are you seeking a more creative and approachable image? Understanding the context will guide your wardrobe choices. For corporate headshots, you usually want to think classic and conservative, but not always. For creative fields, you might opt for something a bit more vibrant or trendy, reflecting your personality and industry.
2. Stick to Classic Outfit Styles
When in doubt, classic styles are usually the safest bet. Opt for well-fitted garments in neutral or solid colors that complement your skin tone. This approach ensures that your headshot remains timeless and versatile, making it useful for various platforms and purposes. Avoid overly trendy or flashy clothing that might quickly become outdated or distract from your face.
3. Choose Flattering Colors
Color plays a significant role in how you are perceived in your headshot. Solid colors generally work best, as they keep the focus on your face rather than your outfit. Blues, grays, and soft earth tones often translate well in photographs. Be mindful of colors that complement your complexion. For instance, jewel tones can enhance warm skin tones, while cooler colors may better suit those with cooler undertones. Avoid overly bright or neon colors, which can be distracting and may not photograph well. Remember too that colors can have subconscious meaning. For example, depending on your expression, green can help imply reassurance or envy.
4. Avoid Distracting Patterns
Patterns can be a double-edged sword. While they can add visual interest, they can also be distracting and take attention away from your face. If you do choose to wear patterns, opt for subtle ones that won’t overpower your image. Simple textures, like a slight weave or a delicate print, can add dimension without overwhelming the photo. Stripes, polka dots, and large prints are best avoided as they can create visual noise and make the headshot appear busy. Speaking of noise, certain sheens on jackets and other tops can add digital artifacts when images are exported to common compressed formats like JPEG or PNG. So, avoid tops with sheens to them.
5. The Fit of the Outfit is Key
An ill-fitting outfit can detract from the overall professionalism of your headshot. Ensure your clothes fit well—neither too tight nor too loose. Too loose can introduce unwanted wrinkles and too tight can cause buckling. Tailoring your outfit can make a significant difference, giving you a more polished and confident appearance. Pay attention to details like the collar and sleeves to ensure they are properly adjusted and flattering.